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Beyond Battle – Eli Crane

Eli Crane is the founder and CEO of Bottle Breacher, a company that was started in a one car garage in San Diego, California. Bottle Breacher has grown continually and accomplished so much as a company since starting in 2012. In an interview with Beyond Battle, Eli talks about his personal life experiences, and how he got to be where he is now. 

Eli was born in Tucson, Arizona but moved to Yuma, Arizona at the age of two. He had a normal childhood and had a goal of being a football player. As he got older, the football dream diminished and he began his college career. At this time, his ultimate goal was to join the service. 


Crane had just started his senior year at the University of Arizona when the terrorizing events of 9/11 happened. Instead of finishing school, Eli pursued his dream of joining the service and by the following week he was off to boot camp with a dream of being a Navy SEAL.

Eli didn’t actually become a SEAL until 2005 and he served a total of 13 years. In 2012, Eli was ready for his next adventure and started up his business with his wife, Jen Crane. Bottle Breacher started in a one car garage in military housing where the couple was raising their two kids.

Six years later, and after scoring a deal with two of the sharks from Shark Tank, Bottle Breacher is a growing and successful business that prides themselves on employing veterans and giving back to our Veteran community.

Bottle Breacher has done so much work with Veteran Non Profit organizations and actually donated to more then 50 in 2015.

More on Eli, and his story of being a veteran, giving back, and how he still serves his Country even though he doesn’t wear the uniform anymore can be found at Beyond Battle

Beyond Battle


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